Raydar Blog · 2026-09-23 · 6 min read

Is Linktree free? What the free plan actually includes

Yes. Linktree's free plan is permanent, not a time-limited trial, and Linktree has said publicly it intends to keep a free tier around. You get a linktr.ee/yourname page, an unlimited number of link buttons on it, a handful of basic themes, simple QR codes for your links, and lifetime click counts on the page as a whole. None of that is a bait-and-switch that quietly cuts off after thirty days. It's the same free page a year from now that it is today, features Linktree adds or removes for everyone notwithstanding.

The more useful question isn't whether it's free. It's which specific thing you'll eventually want that isn't in there, because that's the part that actually decides whether free stays free for you.

What's actually in the free plan

Unlimited link buttons under your own linktr.ee address, with no cap on how many you add over time. Basic appearance options, enough to pick a theme and arrange your links, short of a fully custom layout. Click counts on the page, which tell you the page got tapped, not which specific link, from where, or by what kind of visitor. Simple, static QR codes tied to your page, which work exactly like any static code: scan it, land on the page, no scan log anywhere. That's a usable set for a single, simple bio link with no campaign tracking behind it.

What sits behind a paid tier

Linktree layers its paid tiers on top of that base rather than gating one single thing, and the exact boundary between tiers shifts often enough that quoting today's split as permanent would be wrong by the time you read this. In practice, moving up the tiers is where you find expanded appearance controls and link scheduling, then deeper per-link analytics, monetization tools, and SEO controls, then full analytics, commerce features, and removing Linktree's own branding from your page. If you want the current, exact split, our full Linktree comparison covers the shape of it and Linktree's own pricing page has whatever is true this week.

The wall people actually hit first

It's rarely the link count. It's one of three things: wanting to know which specific link got clicked and by roughly what kind of visitor, rather than just a total for the page; wanting the small Linktree branding gone, which usually needs a specific tier rather than any paid plan; or selling something through Linktree's own checkout and running into a transaction fee that paid tiers reduce but don't always eliminate. If none of those three apply to you yet, the free plan will keep being enough for a while, and how many links actually belong on the page matters more than which tier hosts it.

Is Linktree's free plan safe to use?

As a product, yes. It's a widely used, long-running company, not a scheme, and there's nothing unusual about the free tier's privacy or security posture compared to any other hosted link page: your links are public by design, since that's the point of the page, and whatever destinations you point to inherit their own privacy practices, not Linktree's. The real risk is a different one, tied to the shared linktr.ee domain rather than the free plan specifically; is Linktree safe covers what that actually means and when a custom domain is worth having instead.

When free is genuinely enough, and when it isn't

If you post one link, occasionally, to an audience you're not actively trying to grow or measure, free is not a compromise, it's the right amount of tool. If you're running more than one destination, tracking a campaign, or making a decision based on which link actually performs, an aggregate click count on the whole page stops answering the question you're asking. That's the point where it's worth comparing what a paid Linktree tier adds against what the rest of the category offers, including tools built around per-link data from the free tier up rather than as something a later plan adds on.

Raydar's own free plan is built on that second premise: two pages and per-click analytics with no card required, including device, location, and referrer data on individual links rather than a single running total for the page. It won't fit everyone; the fuller trade-offs are in Raydar versus Linktree. But if the free-tier wall you keep hitting is "I don't know which link is actually working," that's the wall worth checking against before assuming a paid Linktree tier is the only fix.

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